Thursday 7 August 2008

Making Web2.0 really look like Web0.0

YouTube the EU way!!

YouTube became a great success because it empowered people to instantly publish, view, share, rate comment, and save videos from across the globe. A kid with a video enabled mobile phone witnessing an important event could instantly let the world know about it. A professor wanting to share his lectures, a conference sharing the presentations, creative individuals communicating their views in self-interviews ...
All these led us to the richness of the YouTube we know today ...

The funny thing about b-eurocracy trying to look modern is that it just doesn't get it!!
There is a dedicated EU-Channel on YouTube ... http://www.youtube.com/eutube

So far so Good ! I would even say ... that's Great!! It sounds like a 10year leap considering the general ICT / web mentality of the Institution (more in another post maybe) ...

The issue is of course that they let a highly innovative service and idea, be run by classic b-eurocrats, following I guess b-eurocratic procedures and instruction notes (term to be further explained in a glossary of some kind maybe in the future).

The result is that for any EU service to upload a video of anything on the EU tube, not only do you have to go through a relatively complex administrative procedure but they also need to provide the relevant service (I presume it is lodged in either DG Education and Culture or DG Communication) a High definition video in professional format so that they can .... down sample it to the ridiculously low resolution YouTube needs to play anything...

The bottom line is that you need to hire a professional Video Recording / TV Team to video anything you might find interesting to share on EUTube...

It is clear that the average EU service does not have a 3-10.000 Euro Camcorder, and even if it dit it wouldn't know what to do with it ... So you either forget about it (most of the cases I guess) or you hire expensive crews and equipment to produce the video quality the service needs!

In short it defies the very purpose of the YouTube idea in the first place !

You don't get rid of the middle man, you can't publish instantly, you can't share videos you took or think are of interest and so on ...

This is probably why you usually find much more on EU anything on the non-EU YouTube

I agree that you probably need a team to organise the contents on the EUTube ... but for the moment it just seems to be a trndy online way to disseminate TV Clippings of EU stuff and interviews ...

While there is some credit in doing that ... they completely missed the point and a great opportunity to open up to much richer and more valuable user generated content ...

bah!

[There was 1 comment:

William said...

It's the same evrywhere. Classic comment from a senior British official responsible for IT in Whitehall: "This Web 2.0 stuff is all very well for the likes of you. BUT i think the general public want us to get Web 1.0 right before we get on to all that."Yes, that's right. We all want bureacrats to spend years doing clunky, centralised, herd-to-use expensive web sites before contemplating easy to use, interactive powerful cheap ones...

13 August 2008 08:52]

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